Press Release:
InterSign Expands with Pro AV distribution company Imago Sonas:
A New Unified Powerhouse for Professional AV Technology Emerges
InterSign is significantly strengthening and expanding its business and consultancy profile with the acquisition of Imago Sonas’ activities, along with two of the industry’s most recognized specialists in professional AV installations: Mads Nørskov and Brian Thorngaard. Both are well-known and respected for their expertise and service within audio design, signal technology, and AV networking.
With this expansion, InterSign will be able to deliver complete, reliable AV solutions to professional dealers and installers—solutions where audio and video requirements are integrated from the very beginning to ensure robust and dependable results.
Shared values and customer service approach
Imago Sonas, which for many years has been the preferred advisor and supplier of products and solutions to professional installers, faced economic challenges earlier this year. With their integration into InterSign, the foundation for the business has now been restored, allowing Imago Sonas’ well-known professionalism and service to continue in the new setup.
“We have always emphasized that we don’t just move boxes. Our most important task is ensuring that installers succeed, and that the end customer is left with a solution that works every single time. In InterSign, we’ve found a partner who shares our values and commitment to quality and responsibility,” says Mads Nørskov, who makes it clear that the decision to join InterSign is one made with both heart and mind.
Brian Thorngaard shares the same view:
“In collaboration with InterSign, we’re able to continue offering our customers all the quality brands we’re known for—such as Chief, Atlona, Netgear, Origin Acoustics, LEA, and Super Rod. These are brands we know well, and where we can vouch for the quality of both the individual components and the complete solution. That’s essential in an industry where reliable technical solutions are a prerequisite for success.”
A match “made in heaven”
The same enthusiasm for the new partnership is shared by InterSign’s two directors, René Liendgaard Rasmussen and Kim Sander Sørensen.
“It’s a match made in heaven,” says Kim Sander Sørensen from InterSign. He points out that the two companies have shared the same profile and approach to creating customer value through high-quality products and consultancy for many years—yet without any overlap in their product ranges.
“Mads and Brian represent the strongest competencies on the market within professional audio and signal distribution. We already have a strong portfolio and deep technical insight into digital signage—but what we have been missing is the ability to help our customers in-depth on the audio side.”
René Liendgaard Rasmussen of InterSign adds: “Audio and video go hand in hand. It’s a major strength that we can now also support our customers with audio, enabling us to deliver more complete professional AV solutions. In addition to Mads and Brian both having extensive expert knowledge and experience, they are also a perfect cultural fit for us at InterSign. That is something that means a lot to us”
The employees from Imago Sonas have already moved into InterSign’s offices in Valby and are ready to support both new and existing customers.
For further information, please contact:
Kim Sander Sørensen, CEO, InterSign ApS, phone: +45 3141 5110, email: kss@inter-sign.dk
Mads Nørskov, Senior Sales Specialist, phone: +45 3153 0352, email: mn@inter-sign.dk
Brian Thorngaard, Head of Products, phone: +45 2261 7077, email: bt@inter-sign.dk
